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BASF Canada announces first truly systemic seed treatment for use on pulses and flax


MISSISSAUGA, ON, December 2, 2015 - BASF Canada announces the registration of INSURE® PULSE, the first truly systemic fungicide seed treatment for use on pulses and flax for the 2016 season. INSURE PULSE offers Western Canadian growers premium disease protection with the trusted benefits of AgCelence®.


INSURE PULSE offers the unique mobility properties of XEMIUM®, which enables the active ingredients to spread through the seedling, providing growers with consistent and continuous seed and soil-borne disease control. In addition, INSURE PULSE is the first pulse and flax fungicide seed treatment offered by BASF that provides AgCelence benefits growers trust for maximized pulse production.


“INSURE PULSE is the first pulse seed treatment available that provides consistent and increased emergence, enhanced seedling vigor above and below the ground and an improved ability for the seedling to manage environmental stresses like cold conditions,” said Russell Trischuk, Technical Marketing Specialist, Functional Crop Care. “With the addition of INSURE PULSE, BASF now offers a complete portfolio of products for pulses.”


INSURE PULSE combines three active ingredients, XEMIUM, Pyraclostrobin and Metalaxyl and is available for use on field peas, lentils, chickpeas, dry beans, faba beans and flax.


For more information on INSURE PULSE seed treatment, visit: www.agsolutions.ca.


Always read and follow label directions.


About BASF

BASF Corporation, headquartered in Florham Park, New Jersey, is the North American affiliate of BASF SE, Ludwigshafen, Germany. BASF has more than 17,000 employees in North America, and had sales of $20.6 billion in 2014. For more information about BASF’s North American operations, visitwww.basf.us.


At BASF, we create chemistry – and have been doing so for 150 years. Our portfolio ranges from chemicals, plastics, performance products and crop protection products to oil and gas. As the world’s leading chemical company, we combine economic success with environmental protection and social responsibility. Through science and innovation, we enable our customers in nearly every industry to meet the current and future needs of society. Our products and solutions contribute to conserving resources, ensuring nutrition and improving quality of life. We have summed up this contribution in our corporate purpose: We create chemistry for a sustainable future. BASF had sales of over €74 billion in 2014 and around 113,000 employees as of the end of the year. Further information on BASF is available on the Internet at www.basf.com.

Media Relations:
Tabetha Boot
Tel: 403-461-1253
E-mail:tabetha.boot@basf.com